An example is when sales professionals new to the field tend to seek out the easiest customers to sell to first. These customers are considered "low hanging fruit." A low-hanging fruit is also a strategy a company implements in order to boost sales quickly. However, there are usually only so many low hanging fruits, and once those have been "picked," the company has to put in more effort to achieve results.
Investment dictionary. Academic. 2012.
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low-hanging fruit — ˌlow hanging ˈfruit noun [uncountable] informal a job that is easy to do, or something that is very easy to achieve: • It s not just individuals who are seduced by low hanging fruit. Companies get sucked into get rich quick schemes too. * * * low … Financial and business terms
low-hanging fruit — Low hanging fruit are things that are easily achieved. (Dorking School Dictionary) *** To refer to something as a low hanging fruit means that it is a target that can be easily reached, or a goal that can be accomplished with a minimum … English Idioms & idiomatic expressions
low-hanging fruit — are things that are easily achieved … The small dictionary of idiomes
low-hanging fruit — (slang) 1. Gen Mgt something that is easy to obtain. Low hanging fruit is highly visible, easily obtained, and provides good short term opportunities for profit. Such fruit must be taken advantage of quickly, because it is accessible to anyone… … The ultimate business dictionary
low-hanging fruit — n. The easiest task or the most readily achievable goal. Example Citation: The decline can be attributed in part to a deliberate change of approach. We re trying to de emphasize summonses that do not have a direct impact on traffic flow and… … New words
low-hanging fruit — /ˌloʊ hæŋɪŋ ˈfrut/ (say .loh hanging frooht) noun 1. fruit on a tree which is hanging within easy reach of a person wishing to pick it. 2. an easily obtainable objective … Australian English dictionary
low-hanging fruit — noun Easily obtained gains; what can be obtained by readily available means … Wiktionary
low-hanging fruit — noun (plural same) informal something easily achieved or overcome … English new terms dictionary
low-hanging fruit — UK / US noun [uncountable] things that are easy to get, achieve, or deal with … English dictionary
low-hanging fruit — n. The easy pickings, the obvious steps that an organization should take to improve its performance or take advantage of new opportunities … Business English jargon and slang